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Inspiring the athlete in everyone

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The problem

Since 2016, we have worked with Nike art directing and delivering countless shoots and suites of campaign photography. Responsible for everything from brief to in-store dressing, our process has been set up to deliver every touchpoint with the same premium level of consistency, quality and impact.

The solution

Working on a turnkey basis, we take high level art direction from Nike’s lead global ad agency and use our experience in creating compelling retail experiences to translate these into engaging VM installations that are flexible and scalable to suit the requirements of the retailers’ estates they are to be placed within.

The result

Working alongside Nike to launch both apparel and shoes in lifestyle and performance categories for use in ATL advertising, in-store comms or digital, our work strives to both showcase the product, and celebrate the potential of every athlete.