Thomas Cook Online Launch

Clare Tuckett


Thomas Cook is about giving people more of what they love. Family time, memories, adventure and chill out time.

The One Off recently worked with Thomas Cook on a post-pandemic online launch, designing and creating 'Love this' assets that represent those perfect family memories we all take home from a Thomas Cook holiday. 

Due to current circumstances Thomas Cook have reinvented themselves as an online travel agency and began selling holidays online and over the phone.

The sentiment behind this campaign was to reinforce a sense of adventure for families and couples that were unable to travel during this years pandemic. Reminding customers of the importance of spending quality time with family and loved ones.

Couples 30s 700 x 400

Family beach 2 700 x 400

Launched on the 16th of September 2020, the campaign included a number of digital graphics and a video advertisement.

{% video_player "embed_player" overrideable=False, type='scriptV4', hide_playlist=True, viral_sharing=False, embed_button=False, autoplay=False, hidden_controls=False, loop=False, muted=False, full_width=False, width='1920', height='1080', player_id='38957932871', style='' %}

Read Next