Frasers Festival

Frasers Festival returned for a second time this week, hosted by Frasers Group, bringing together their key pillars of brands and people, aiming to inspire, engage and motive all by celebrating the groups success.

We were briefed by Canterbury, Speedo and Nike to create exciting and interactive activation areas, bespoke for each brand. Each activation zone was built from a concept unique to the brand, encompassing their key categories, history and heritage. With interactive games and incredible prizes to be won, guest engagement levels were sky high, and it was a roaring success!