Gear VR2 Launch
To launch Samsung’s Gear VR2 and drive customer engagement in store we developed an in- store campaign that leveraged Samsung’s summer music festival activity and a number of VR experiences that had been created.
We partnered with Shazam to test their beacon technology for the first time globally in an in-store campaign to connect customers to exclusive content, and a competition to win Samsung products.
- Josh Stent
- Retail Marketing Manager
- 'No matter how challenging the brief, or demanding the time scales I can always rely on The One Off to deliver first class creative work, on time and on budget. Their insight into our industry, consumers and truly collaborative approach to design work has made them an indispensible part of our marketing team.'