We’ve produced a number of EE retail and online animations, with a mix of live action, Cinema 4D animation, photography and After Effects. They range from explaining the brands key propositions, such as Superfast 4GEE and Fibre Optic, to ‘Fix it’ services. EE film, data tariffs on 4G EE phones and ‘how to videos’.
The digital comms are all part of an integrated marketing mix, targeting a broad audience to launch the new proposition and help customers migrate onto the EE network ensuring an excellent customer experience.
To support the EE 4G launch, we developed a host of ‘how to videos’ to be featured across EE’s online channels. Starting with the EE brand identity created by Wolff Ollins, we developed a consistent motion graphics kit to work in conjunction with the footage we filmed of the store staff.