To position Peter Werth as the first designer brand off the high street. The brief was to move away from the current focus on Peter Werth the character and create a direction for the brand reflecting the lifestyles and aspirations of their customers.

Photography was identified early on as being important to communicating this. Its cinematic, dynamic style was developed to create impact with the retail concept design complementing this.

We used provocative photography; close up shots and sultry lighting to evoke a romantic and vintage feel. Framed imagery created a striking window display. The campaign offers vintage inspired lingerie with bras from £7 and thongs from £2.50. Photography was created inhouse by SHOT.

Manchester's Canal Street was the location for the shoot, where we used Republics store staff as the models.

A series of reportage style photographs capture the essence of key Flagship cities: London, Manchester, Birmingham and Paris. They adorn the meeting rooms of the Barclays Wealth Centres.

46 Catalogue shots were required by the client, super quick and on a tight budget.

With 2 student ‘street models’, 1 friendly photographer and no stylist, (just Lee the Art Director) we delivered 46 shots in one day, royalty and model rights FREE!

For Everyting Everywhere we wanted to create stores that where closely linked to the local community, for each location our team shot stills and video of local landmarks. This footage has been layered into in store POS and digital films.

Making Silver Cross more relevant to today's mum, but at the same time retaining a link to the brand's heritage.

On the beach at Pendine Sands, Wales... what better place to play with the new 3-wheel travel system? The imagery produced by
The One Off shows the manoeuvrability of the new, unique 360 degree wheel.

In line with the changing seasons we plan and shoot four UK and International photographic shoots a year, from sunny beaches in Cape Town to muddy fields in Essex. We bring the George brand to life whilst encompassing their core values Style, Quality and Value. We plan, design, brief, art direct, source locations, select models and create impactful and vibrant POS campaigns that are worthy of a high street retailer.