A brand bible was created to capture and communicate the newly created Millie's brand experience. The document encapsulates everything about the brand, from identity guidelines and tone of voice through to how to build a new Millie's environment.

The book is in use globally across the Millie's widening estate stretching from the states to Hong Kong and Singapore.

Millie's asked The One Off to create a new identity including; logotype, colour palette, typeface, brand language and iconography to complement a new store design. The new logo has personality with a handcrafted, yet lively feel.

To promote the international year of Co-operatives we were asked to build a website to support the IYC campervan tour. The theme is Co-operatives make the world smile.

The concept included a game that involved users creating a postcard they could share on Facebook. The identity which included it's own illustration style was then reflected on the campervan. The camper will be touring the UK and holding events at a variety of locations. The driver will direct people to the site as well a host the events.

Following the rebrand, we were asked to flex the internal brand elements to refresh the internal quarterly magazine and make it more relevant and fresh for each publication.

The die-cut cover allowed the overall look to feel uniform and consistent while revealing a glimpse of the key features inside. The main spreads have been created with template elements to allow the publication to be cost effectively designed and produced each time, yet still have interest and pace.

Deliver the brands time line, new product and marketing activity in a different way. We created an A3 flip pad and a quick reference pocket version.

We then wrapped it in a denim sleeve to keep it all on brand. Updateable and available in three washes.

A six week project incorporating identity evolution, product ranging by the lifestyle categories of classic, modern and traditional, plus set design, build and photography.

The resulting brochure went down a storm. Watch this space for bathrooms...

After developing the brand identity and guidelines for eSync Direct, Clearly business asked us to bring the brand to life by producing a Welcome Pack and Product Guide for prospective clients and new customers.

We focused on keeping a clean and engaging approach, enabling all the documents to be easily digestible. The pure white embossed cover contains vibrant splashes of colour, with various type sizes throughout to add interest and pace.

Working with OUP on the design and creation of a brand book. Our brief was to produce something that could convey the brand and realign perceptions on an internal global scale. We worked closely with our client to produce a friendly, relaxed and understated book that was equally beautiful and elegant.