Royal Doulton

Pastels – The Design Process

We were approached by Royal Doulton to create a behind the scenes video showing the process from design through to production when creating a new range. The video concentrated on the creation of the new SS16 Pastels collection that was inspired by delicate block printing. The team spent a day at Royal Doulton’s HQ capturing the different processes from, designers sketching the range patterns, block / screen printing, creating water transfers for samples through to the final product going into the kiln. The result was a dynamic, informative video showing the detail that goes into the creation of all ranges at Royal Doulton. 

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Pastels The Design process Retail Graphics, Retail Design, Retail Designers, Brand Identity, Photography
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[
Pastels The Design process Retail Graphics, Retail Design, Retail Designers, Brand Identity, Photography
]
[
Pastels The Design process Retail Graphics, Retail Design, Retail Designers, Brand Identity, Photography
]
[
Pastels The Design process Retail Graphics, Retail Design, Retail Designers, Brand Identity, Photography
]

Royal Doulton

Pacific Range Promotional Video

Royal Doulton’s Pacific range takes inspiration from the ocean, the coast and the movement of water - so we reflected this by bringing the patterns to life by animating them in and out of the frames. We juxtaposed them with product photography, along with audio clips of the ocean to illustrate where the inspiration for the range had come from.

[Royal Doulton, Pacific,  Retail Graphics, Retail Design, Retail Designers, Brand Identity, Photography]
[Royal Doulton, Pacific,  Retail Graphics, Retail Design, Retail Designers, Brand Identity, Photography
]
[
Royal Doulton, Pacific,  Retail Graphics, Retail Design, Retail Designers, Brand Identity, Photography
]

Royal Doulton

200th Anniversary Campaign 2015

We were approached by Royal Doulton to create collateral to celebrate and communicate that 2015 is the year of Royal Doulton’s bicentuary to both new and existing customers. Over the past 12 months we've created; a 200th Anniversary marque that was distilled down into individual marques for the limited edition ranges, 2 brochures, POS, web page as well as 2 brand videos with designers Barber Osgerby, Charlene Mullen, Pure Evil and Nick Walker which have also been edited down into individual 30 second artist videos to be used on social media.

[Retail Graphics, Retail Design, Retail Designers, Brand Identity, Retail Design Agency]
[Retail Graphics, Retail Design, Retail Designers, Brand Identity, Retail Design Agency]
[Retail Graphics, Retail Design, Retail Designers, Brand Identity, Retail Design Agency]
[Retail Graphics, Retail Design, Retail Designers, Brand Identity, Retail Design Agency]
[Retail Graphics, Retail Design, Retail Designers, Brand Identity, Retail Design Agency]

Royal Doulton

Nick Walker

Following the success of the Pure Evil video, we were asked by Royal Doulton to create another video for the Street Art collection, this time with artist Nick Walker. We filmed Nick in Royal Doulton's derelict factory space recreating one of his recent artworks with a twist. The video also includes an interview with Nick Walker talking about his inspiration behind the creation of his art and the Street Art collection with Royal Doulton.

[Royal Doulton Nick Walker Street Art Graffiti Artist]
[Royal Doulton Nick Walker Street Art Graffiti Artist]
[Royal Doulton Nick Walker Street Art Graffiti Artist]
[Royal Doulton Nick Walker Street Art Graffiti Artist]

Royal Doulton

Gordon Ramsay Packaging

We worked with Royal Doulton to create inspirational packaging for the Gordon Ramsay fine dining range.We planned a location shoot with Gordon and his team, to really capture the essence of the chef at work, and add to the authenticity of the range.

[Gordon Ramsay Packaging]
[Gordon Ramsay Packaging]
[Gordon Ramsay Packaging]
[Gordon Ramsay Packaging]
[Gordon Ramsay Packaging]

Royal Doulton

CHARLENE MULLEN

We were asked by Royal Doulton to work with them to create another film with London based illustrator and textile designer Charlene Mullen. We spent the day at her London based studio and shop filming her creating some of the pieces which are present in her Royal Doulton range. The film includes an interview with Charlene talking about the inspiration behind her work and the process that she goes through to create her intricate designs.

[A shot from the video]
[A shot from the video ]
[A shot from the video]
[A shot from the video]

Royal Doulton

Pure Evil

We were approached by Royal Doulton to create a film for their new Street Art Collection, with Graffiti artist Pure Evil. We spent the day with Pure Evil at his Shoreditch based studio filming him creating a canvas which is part of his Royal Doulton range. The film includes an interview with Pure Evil talking about the inspiration behind his work and the range.

[Royal Doulton Pure Evil Street Art Graffiti Artist]
[Royal Doulton Pure Evil Street Art Graffiti Artist]
[Royal Doulton Pure Evil Street Art Graffiti Artist]
[Royal Doulton Pure Evil Street Art Graffiti Artist]

Royal Doulton

Bread Street Kitchen

We were approached by Royal Doulton to create a video to promote the new Royal Doulton and Gordon Ramsay collaboration; 'Bread Street Kitchen'. The video includes live footage from Ramsay's restaurant kitchen and an interview with the product designer, interspersed with stills of the packaging, as well as clips of Gordon talking about the range and his favourite pieces. Watch out for the Bread Street Kitchen range launching later this year.

[Bread Street Kitchen ]
[Bread Street Kitchen ]
[Bread Street Kitchen ]
[Bread Street Kitchen ]

Royal Doulton

'Live Royal Doulton' Launches

We were thrilled to work on the 'live Royal Doulton' online magazine, revealing a new contemporary look for the brand and aiming to put visual content to the forefront. We used an eclectic mix of fonts, smart captions, beautiful graphics, photography, animations and videos, bringing each section to life in a thought provoking and inspiring way. The site uses a scalable background image to reinforce the editorial style, with scrollable banners of content that sit along the top.This approach keeps the website fresh and contemporary, whilst retaining the traditional Royal Doulton qualities.

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Royal Doulton

Head Office Redesign

We were approached by Royal Doulton to help them design their new head office following their acquisition by Wedgwood. We developed a materials palette to reflect the brand palette that had white at its core.

We encouraged the team to display fascinating objects from its archive to illustrate the company's innovative approach to product development. We chose to create a unique three dimensional wall tile based on a Minton floor tile that was manufactured in the Doulton factory. We created a reception, work and showroom spaces.

[Royal Doulton Head Office Reception refresh interior design]
[Royal Doulton Head Office Reception refresh Minton tile design]
[Royal Doulton Exhibition interior elaborate vinyl and pain wall patterns]
[Royal Doulton Exhibition interior elaborate vinyl and pain wall patterns]
[Royal Doulton Exhibition interior elaborate vinyl and pain wall patterns]
[Royal Doulton Timeline Brand Identity Graphic Illustration]