Rich and Refined

Works from this genre are generally bright, sensual, and visually rich... so if you like gold leaf, delicate use of vibrant colours and splashes of sensual expression, this is the place. Maximalism is what it's all about.

[A beautiful, detailed, magnet sealed A5 folder and slipcase containing key literature for new engineering starters at Rolls-Royce. <p><p>We used a combination of uncoated and textured papers and foils to create a pack that celebrated the philosophy of ‘precision and detail excellence’. Each oversize A5 folder contained a number of booklets that were created to enable the packs to be easily navigated and updated when needed. A pocket at the back held loose additional sheets that were needed and a smaller pocket was incorporated for USB content. <p>]

See more from: Technology Brochure

$[The new Knickerbox logo was crafted to create a distinctive mark, flirty and feminine yet simple, using the \'k\' as a brand signature. Support graphics were also developed, soft and elegant patterns with a carefree feel, to be used to support the brand identity and store environment on wallpaper, packaging and point of sale. The result was a rejuvenation of a brand, increased awareness and footfall in stores.]$

See more from: New Brand Identity

[We transformed guest bedrooms with the introduction of a fresh, modern materials palette, stylish fabrics and bespoke furniture. Graphics were designed to retain some of the traditional aspects of the hotel location.
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Bathrooms were given a face-lift with new sanitary fittings and brassware. We also introduced a range of Molton Brown products.
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The details make the difference in a hotel room! We looked at everything from getting the right bed to the quality of the cups. Everything had to be easy for Warner to operate.]

See more from: Hotel Interiors

[Working as part of the Nokia UK retail marketing team, The One Off developed the strategy for the E7 integrated launch campaign across Nokia’s store portfolio.<p><p><p>The campaign, which was developed to deliver maximum footfall to stores, covered ATL, windows, in-store comms, email, social and promotional events was all developed and executed by The One Off. Despite challenging market conditions the campaign delivered against all KPI’s.<p>]

See more from: Nokia E7 Campaign

[We created 3 in store experience zones, Connected World, Mobility and Gaming which were based on an organic and connected environment that lets technology be accessible and human. The zones demonstrate how new technology products can solve common customer problems. <p><p><p><p>The aim is to inspire the consumer by heroing them and offering bespoke solutions, rather than pre-packaged bundles. Each space has its own style, mood and content. Interactive displays and iconic architectural features invite customers to live learn and play in a communal experience. ]

See more from: Turkey Store

[We have taken time to develop equipment that works, is cost effective and looks great. Cabinets incorporate fans hidden in the base to improve airflow and reduce heat gain. We also use low iron glass to give the product the best optical appearance.<p><p><p><p>Unique signature graphics have been created for each store. These appear as gold leaf patterns applied at scale in areas such as the feature wall and high level wallpaper. ]

See more from: Store Design & Rollout

See more from: Rebrand Retail Design

[Shot in Miami, the campaign was inspired by high end, fashion stories creating a relaxed, strong style focus across image and video art direction, windows and in store POS. It has been a huge success with customers; qualitative research confirmed that two thirds of customers felt the imagery left them inclined to start holiday shopping despite the wet weather at launch. 100% confirmed they would return to store for summer product next year!]

See more from: Summer Campaign

See more from: Brand Guidelines

[We worked with Scabal to design and deliver their flagship store on Savile Row. The design had to represent modern British luxury that is classic, elegant and timeless. <p><p><p><p>Scabal is a fabric and suit manufacturer whose fabrics can retail for up to £1000 a meter so quality and attention to detail are at the heart of the scheme.]

See more from: Flagship Store

See more from: Seasonal Campaigns

$[Following the development of the retail store design for EE, we worked with the HR team to develop two training rooms for all EE employees. Known as \'The House\' we developed a concept that reflects the brand and retail design, and ensures the environment is homely, welcoming and an enjoyable place to learn.]$

See more from: Training Academy

[Prime location destinations for the more discerning Barclays customers. We created first-class lounge-style environments at Canary Wharf, The City, Knightsbridge and Paris.]

See more from: Wealth Centres

[This B2B piece of literature was designed to present a high performing portfolio of tourist property to investors attending a conference. <p><p><p><p>The literature showcased each individual site with plans and photographs as well as reflecting the professionalism of the John Woodward Group business.]

See more from: Literature

$[The Everything Everywhere flagship store pushed the roll out concept further by focusing on the possibilities of a connected world. The store is broken up into three zones: connected to your home, connected on the go and connected while you play. Each zone includes \'wow\' products that allow you to do more with your device whether it be a mobile phone, tablet or a laptop.]$

See more from: Flagship Store

$[We were approached by Royal Doulton to help them design their new head office following their acquisition by Wedgwood. We developed a materials palette to reflect the brand palette that had white at its core. We encouraged the team to display fascinating objects from its archive to illustrate the company\'s innovative approach to product development. We chose to create a unique three dimensional wall tile based on a Minton floor tile that was manufactured in the Doulton factory. We created a reception, work and showroom spaces.]$

See more from: Head Office Redesign

[The brief was to create a new food outlet that engages with customers, and provides welcome relief in a busy commuter based environment. <p><p><p> <p>The concept evolved from a kitchen table, a place where we all feel at ease. Warm timber tones add a feeling of authenticity contrasted with stylish marble and stone. <p><p><p> <p>The visible back of house helps promote a transparent food making process allowing customers to see exactly where their food has come from. The concept has been implemented in both rail and air travel hubs around the world.]

See more from: New Food Outlet

$[The One Off were appointed following a credentials pitch to design the new retail store concept for Everything Everywhere. Experts from Orange and T-Mobile\'s marketing, brand, retail and insights teams were recruited to the project and worked collaboratively. We created interiors, graphics and digital images to create a new kind of communications store. ]$

$[We have worked with Blackwell for over six years and have developed a brand positioning around the concept of \'The Knowledge Retailer\'. A new identity has been successfully created with a commissioned typeface to echo the original fascia identity. This was then implemented across graphics, promotions, product, packaging, web and retail design.]$

See more from: Brand Identity

[As part of the Barclays Worldwide Headquarters project, we created a brochure for the main sculpture displayed in the reception of the building. The brochure examined the design and fabrication by renowned sculptor Tony Cragg.]

$[We re-designed the Sainsbury\'s Wing Store at The National Gallery. The concept was designed to engage a broad customer base, encourage more repeat visits to the store and meet the ambitions of the business plan.]$

$[To generate awareness of the relaunch of Oxford World\'s Classics to both a trade and consumer audience on a limited budget of £30K. We created the \'More than Words\' campaign which took inspiration from the emotive qualities intrinsic to the Classics titles. Our year long marketing strategy also including ranging the books into a series of accessible subject areas which made purchasing and merchandising less complicated. ]$

$[The branding for men\'s formal wear takes its inspiration from the tailor\'s chalk that is traditionally used when garments are designed and crafted.The ampersand symbol forming part of the logo has also been customised to be a needle and thread to add a further link to the tailored inspiration.Ticketing is clean and simple, with options on a white or a dark grey board. Alternative formats of the logo have also been created to work on the wide range of garments from internal jacket pockets to button holes to back neck wovens and waistband over-riders.]$

$[For EE\'s Indirect Retail Channel we have developed a free standing display unit to promote the new network for your digital life and 4GEE handsets. There are 45 units across the UK, helping to support the brand\'s presence and latest proposition. Check them out in Chitter Chatter and fonehouse.]$

[Homesense is a contemporary retail environment designed for smart shoppers who want high quality homeware products at low prices. The One Off designed the in-store experience working collaboratively with the in-house team to deliver the full store concept including a 1,000sqft mock shop in just two months.
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The new concept has been implemented in seven UK cities including; Cardiff, Poole, Northampton, Manchester Thurrock and Bristol The largest store being an 18,000 sq ft store split over two levels at St Oswalds Retail Park in Gloucester. ]

See more from: In-store Experience

[Food photography and shots of Ramsay in his kitchen, applied to his new cookware and oven to tableware range with Royal Doulton. Art direction and packaging by The One Off.]

See more from: Photography

[We used provocative photography; close up shots and sultry lighting to evoke a romantic and vintage feel. Framed imagery created a striking window display. The campaign offers vintage inspired lingerie with bras from £7 and thongs from £2.50. Photography was created inhouse by SHOT. ]

See more from: Primark Valentines Day