International
If you're looking for a bit of international experience whether that be creative cultural sensitivity or simple multi-lingual campaigns or identities then take a look at these.
![[An identity was created from the archive typeface in the london HQ supported by a colour palette and illustration guidelines. The new brand collateral was encompassing, elegant and clear; softened with water colour illustration for VIP event communications and strengthened when talking to IFA’s using a bold version of Hevetica Neue and a structured grid for financial information.<p>]](http://shared.theoneoff.com/resources/images/file11326295839.jpg "Brand Guidelines")
![[We created 3 in store experience zones, Connected World, Mobility and Gaming which were based on an organic and connected environment that lets technology be accessible and human. The zones demonstrate how new technology products can solve common customer problems. <p><p><p><p>The aim is to inspire the consumer by heroing them and offering bespoke solutions, rather than pre-packaged bundles. Each space has its own style, mood and content. Interactive displays and iconic architectural features invite customers to live learn and play in a communal experience. ]](http://shared.theoneoff.com/resources/images/file11339080637.jpg "Turkey Store")
![[Working with OUP on the design and creation of a brand book. Our brief was to produce something that could convey the brand and realign perceptions on an internal global scale. We worked closely with our client to produce a friendly, relaxed and understated book that was equally beautiful and elegant.]](http://shared.theoneoff.com/resources/images/file11365675517.jpg "Brand Book")
![[We worked with Barbour to create monthly campaigns promoting key Barbour product. The campaigns worked across all store format windows and were implemented throughout the Barbour estate both in the UK and internationally.]](http://shared.theoneoff.com/resources/images/file1318407388.jpg "Retail Graphics")
![[Working with the innovations teams at T-Mobile and Sony Ericsson The One Off was appointed to develop a comprehensive music proposition capable of rivalling the Apple iPhone and iTunes offers. <p><p><p><p>The concept created an online community in which continuity between laptop and handset interfaces was paramount. This idea was then stretched to incorporated new handset technologies such as song recognition.]](http://shared.theoneoff.com/resources/images/file1317381250.jpg "Retail Interiors - Music Everywhere")
![[Targeted frequent travellers passing through Nokia’s Heathrow T5 store our travel campaign bought to life the benefits of a range of Nokia smartphones positioning them as an indispensible travel companion.]](http://shared.theoneoff.com/resources/images/file11327075907.jpg "Nokia Travel Campaign")
![[Kathmandu design, manufacture and retail outdoor & travel clothing and equipment. The brand was \'born in New Zealand\' where it has numerous stores but is relatively new to the UK.
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The One Off were asked to develop a new retail format aligned to the UK market place. We developed a simple but flexible retail system that can cope with the diverse product range presented in store. Materials are pared down and where possible natural or recycled. We mixed in some brand storytelling elements that explain the Kathmandu philosophy. The teams travel photos are integrated into the wall paper in the fitting rooms.]](http://shared.theoneoff.com/resources/images/file11326455512.jpg "New Retail Format")
![[Following the successful campaign of the printed brand book, we created an interactive, digital version. This can be viewed on screen by OUP globally.]](http://shared.theoneoff.com/resources/images/file11365677122.jpg "Global Digital Brand Book")
![[The Speedo Roadshow is a journey touring the UK and Europe, visiting key retail outlets, retailer HQs and top consumer events and festivals. The tour will enable the brand to showcase a greater depth of colours, patterns and contemporary styling throughout swim fitness, cup sized body shaping Speedo Sculpture, and Learn To Swim collections.]](http://shared.theoneoff.com/resources/images/file11326375277.jpg "Brand Wagon")
![[A small store with a big personality. Located a stone’s throw from the London Olympic Aquatic Centre this store has a lot to do in a small format. <p><p><p> <p>The water theme was emphasized here to give impact and was coupled with a centrally located bespoke mannequin stand to give this store a point of difference. iPads are an integral part of the design to drive web sales and brand awareness. <p>]](http://shared.theoneoff.com/resources/images/file11326373467.jpg "Stratford Retail Interior")
![[BBC approached us to develop a cohabit brand identity to engage staff and recruits to celebrate the passion and intelligence of the BBC learning division.<p><p><p><p>Creating an icon love learning identity to associate passion with academic advancement. The brand identity was developed across three brand pillars of creativity. Communications, posters, screen savers, introduction packs and internal comms were designed to intrigue by juxtaposing images and words that require the viewers to decipher the meaning. ]](http://shared.theoneoff.com/resources/images/file11325604680.jpg "Creative Learning Campaign")
![[To introduce George to international partners, we\'ve created a beautiful hand stitched coffee table brand book that conveys the three George customer promises of Quality, Style and Value. We\'ve used fashion editorial for style; fit, fabric and durability messages for quality; and clear price messages combining with style and quality to deliver value. <p><p>The team has so far signed up two major partners with the first stores due to open in April. We have continued to work with the team to create launch windows, interior graphic styles and seasonal windows.]](http://shared.theoneoff.com/resources/images/file11324421136.jpg "International Brand Book")
![[In collaboration with Hapé International we have launched a new global range of environmentally friendly FSC certified toys to communicate the brands care for education, children and the environment. <p><p><p><p>To support this new range of toys we have developed a sub category. The Hapé Eco-toys identity carries the unique ecologically focussed product along side the core traditional toys. ]](http://shared.theoneoff.com/resources/images/file11326304426.jpg "Hape Eco Brand Creation")
![[We have taken time to develop equipment that works, is cost effective and looks great. Cabinets incorporate fans hidden in the base to improve airflow and reduce heat gain. We also use low iron glass to give the product the best optical appearance.<p><p><p><p>Unique signature graphics have been created for each store. These appear as gold leaf patterns applied at scale in areas such as the feature wall and high level wallpaper. ]](http://shared.theoneoff.com/resources/images/file1317029340.jpg "Store Design & Rollout")
![[The One Off were appointed following a credentials pitch to design the new retail store concept for Everything Everywhere. <p><p><p><p>Experts from Orange and T-Mobile\'s marketing, brand, retail and insights teams were recruited to the project and worked collaboratively. We created interiors, graphics and digital images to create a new kind of communications store. <p><p>]](http://shared.theoneoff.com/resources/images/file1317130915.jpg "New Retail Store Concept Roll Out")
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