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See more from: Head Office Redesign
See more from: Wealth Centres
See more from: Brand Book
See more from: Woodstock Promotional Calendar
See more from: Brand Guidelines
See more from: Interactive Sales Tool
See more from: Spring Water Bottles
See more from: POS Guides
See more from: 5 Ways to Wear Campaign
See more from: Sculpture
See more from: Corporate Brochure
See more from: Brand Strategy and Packaging
See more from: Samsung Stratford Promos
See more from: Global Digital Brand Book
See more from: Packaging and Web Design
See more from: Brand Guidelines
See more from: Printed Collateral
See more from: I2C Brand Identity for Aimia
See more from: Location Photography
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![[We were approached by Royal Doulton to help them design their new head office following their acquisition by Wedgwood. We developed a materials palette to reflect the brand palette that had white at its core.
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We encouraged the team to display fascinating objects from its archive to illustrate the company\'s innovative approach to product development. We chose to create a unique three dimensional wall tile based on a Minton floor tile that was manufactured in the Doulton factory. We created a reception, work and showroom spaces.]](http://shared.theoneoff.com/resources/images/file11334160579.jpg "Head Office Redesign")
![[Prime location destinations for the more discerning Barclays customers. We created first-class lounge-style environments at Canary Wharf, The City, Knightsbridge and Paris.]](http://shared.theoneoff.com/resources/images/file1317053974.jpg "Wealth Centres")
![[Working with OUP on the design and creation of a brand book. Our brief was to produce something that could convey the brand and realign perceptions on an internal global scale. We worked closely with our client to produce a friendly, relaxed and understated book that was equally beautiful and elegant.]](http://shared.theoneoff.com/resources/images/file11365675336.jpg "Brand Book")
![[We wanted the 2013 calendar to be functional; used each day, as a reminder of the range throughout the year. Inspired by the Woodstock colours, our idea was to create a set of notebooks and a diary; useful and informative.<p><p>We split information into categories of school subjects. The Maths book specified the weights; the Geography book detailed the environmental credentials and so on. The diary uses all 16 colours of stock, with 53 typefaces, donated from the best type foundries, to feature as a useful resource. All books are held together in a neat slipcase, where a pencil acts as the lock.]](http://shared.theoneoff.com/resources/images/file11353520517.jpg "Woodstock Promotional Calendar")
![[We were asked to come up with a name and identity for a new accountancy package for a partner company of Barclays – Clearly Business. The core of the product is to strengthen the relationship between accountants, their clients and Barclays.<p><p>Following a series of workshops we arrived at our name – eSync Direct which stemmed from the key brand attributes of ‘focused’ and ‘connected’. With the name established, we created a brand identity that taps into the key words through a circular lock up that is built of small triangles that represent the small businesses that the product is targeted towards, and their interconnection as a hub/community.]](http://shared.theoneoff.com/resources/images/file11340791310.jpg "Brand Guidelines")
![[An interactive gesture controlled sales tool that allows customers to browse Sky content, products and services. They can watch HD quality content trailers before building a tailored Sky package based on the type of TV they want to watch and the other products and services they’re interested in.<br/><br/>
Built using Adobe AIR technology it works across iPad, 40” touch table and desktop machines using a single set of source code to allow for easy updates and short initial development periods.
]](http://shared.theoneoff.com/resources/images/file11329500225.jpg "Interactive Sales Tool")
![[We developed a range of labels for the National Forest Spring Water Company. They stand out amongst the bottled water market through their use of vibrant colours that communicate the great tasting range of flavours.<p><p><p><p>The three flavours; Elderflower and Pear, Apple and Blackberry and Forest Fruits are differentiated through bright and inspiring bursts of associated colour. A simple effective strip of colour identifies the flavours as being either still or sparkling.]](http://shared.theoneoff.com/resources/images/file11334162788.jpg "Spring Water Bottles")
![[We created guidelines for the implementation of POS across all stores.]](http://shared.theoneoff.com/resources/images/file11337770722.jpg "POS Guides")
![[We used a mix of black and white photography and oversized typography to communicate the 5-ways in which the Primark multi-way bra can be worn. Simple, bold and striking; the POS appeared as large-scale window posters as well as in-store campaign elements.]](http://shared.theoneoff.com/resources/images/file1317291206.jpg "5 Ways to Wear Campaign")
![[The One Off were appointed to design a bespoke unitary solution including supporting assets for the launch of the new fit form swimwear range. A unique collection of suits that are designed to give women more confidence and support for swim leisure activities.<p><p><p><p>It also included the design and product development of a unique hanger to support the launch and to elevate the product giving it a more fashionable appeal. Other assets including packing, bags and communication aids were also designed by The One Off to support the in store offer.]](http://shared.theoneoff.com/resources/images/file11326368692.jpg "Sculpture")
![[A six week project incorporating identity evolution, product ranging by the lifestyle categories of classic, modern and traditional, plus set design, build and photography.
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The resulting brochure went down a storm. Watch this space for bathrooms...]](http://shared.theoneoff.com/resources/images/file1318597824.jpg "Corporate Brochure")
![[Teva asked The One Off to create a packaging template and design that is attractive to stockists and consumers and maximises sales (including cross sell opportunities). To be recognised as a leading provider of quality, unbranded, volume OTC lines, which leverages Teva’s market-leading Rx presence. ]](http://shared.theoneoff.com/resources/images/file11324479054.jpg "Brand Strategy and Packaging")
![[The One Off has been working with Samsung to develop an in-store and outdoor promotional campaign structure for their new brand store at Westfield Stratford.<p><p>We have started by developing a promotional hierarchy that covers everything from window displays, to animations, flyers, in-store comms and ticketing.<p>To the right are some examples of our first couple of campaigns, but this is just the beginning. Watch this space for more promotions in the future.<p>]](http://shared.theoneoff.com/resources/images/file11345547414.jpg "Samsung Stratford Promos")
![[Following the successful campaign of the printed brand book, we created an interactive, digital version. This can be viewed on screen by OUP globally.]](http://shared.theoneoff.com/resources/images/file11365677122.jpg "Global Digital Brand Book")
![[To develop a brand strategy for Systagenix Wound Management that would allow them to have a unique voice in a competitive market. <p><p><p><p>The brand essence was summarised by the statement ‘Why Wait’. This spoke of a proactive company that had the expertise to deliver revolutionary wound care solutions. <p><p><p><p>A personal approach was adopted for the tone of voice in order to humanise the brand. This influenced the new name for the system along with how we described the four distinct product areas.]](http://shared.theoneoff.com/resources/images/file11324479354.jpg "Packaging and Web Design")
![[To inject warmth into the Ashfield In2Focus brand we were asked to redefine the identity and broaden its appeal for all audiences within the healthcare industry. Reflecting the ‘people’ focused nature of the business we developed a colourful secondary colour palette and a new illustration style to soften the brand. Following a series of client workshops, the tone of voice was also developed with some softer emotive messaging.The new A5 French folded guideline was created with a die cut cover and colourful inlays to the pages to celebrate the vibrancy of the refreshed identity palette and philosophy of the brand.]](http://shared.theoneoff.com/resources/images/file11324637537.jpg "Brand Guidelines")
![[After developing the brand identity and guidelines for eSync Direct, Clearly business asked us to bring the brand to life by producing a Welcome Pack and Product Guide for prospective clients and new customers. <p><p>We focused on keeping a clean and engaging approach, enabling all the documents to be easily digestible. The pure white embossed cover contains vibrant splashes of colour, with various type sizes throughout to add interest and pace.<p>]](http://shared.theoneoff.com/resources/images/file11353490729.jpg "Printed Collateral")
![[Aimia is a leading global player in loyalty marketing services, and have teamed up with Sainburys – one of the UK’s leading supermarkets in a 50-50 joint venture named i2c. i2c will use the insights gained from customer and shopper data to create targeted marketing communications and promotional campaigns exclusively from Sainburys’ FMCG clients.<p><p>We were asked to design the brand and website that brings i2c to life. Our approach is an identity made up of colourful particles, which reflects the handling of vast amounts of data. We’ve created an identity that resonates the brands core personality - passionate, forward thinking, inspirational and influential. <p>]](http://shared.theoneoff.com/resources/images/file11353411990.jpg "I2C Brand Identity for Aimia")
![[To position Peter Werth as the first designer brand off the high street. The brief was to move away from the current focus on Peter Werth the character and create a direction for the brand reflecting the lifestyles and aspirations of their customers.
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Photography was identified early on as being important to communicating this. Its cinematic, dynamic style was developed to create impact with the retail concept design complementing this.]](http://shared.theoneoff.com/resources/images/file1317303249.jpg "Location Photography")
